AI visibility for Tijuana surgeons

Your patients ask AI who to trust.
Be the name it says.

Tersefy builds AI visibility infrastructure for individual surgeons in Tijuana. Schema, entity architecture, and content that gets you named by ChatGPT, Gemini, and Google AI Overview, not your competitor across town.

Book the $997 audit See pricing
Then vs now

Patients stopped Googling. They started asking.

The first page of Google isn't the first answer anymore. ChatGPT, Gemini, and AI Overviews are. If AI can't cite you, the surgeon it cites wins the consult.

2024

SEO era

  • Patients Googled "best [procedure] Tijuana"
  • Clinics fought for page-one rankings
  • Agencies sold keywords and backlinks
  • Paid ads + reviews drove most inquiries
  • AI was a novelty, not a channel
2026

AI era

  • Patients ask ChatGPT by name
  • AI cites 3 surgeons, not 10 blue links
  • Schema and entity signals decide who's named
  • Reviews feed AI trust, not just Google
  • Invisible on AI = invisible in 2026
Proof

What happens when surgeons work with us

60 days

From invisible on ChatGPT to cited by name, with credentials, pricing context, and direct link to the surgeon's site.

3 platforms

Surgeons appearing in ChatGPT, Gemini, and Google AI Overview simultaneously: cross-platform citation share.

24/7

The AI Closer System books patient consultations at 2am, bilingual English and Spanish, while the practice sleeps.

Read the full VIDA case study: how 4 invisible surgeons became AI-recommended in 6 months.

Your options

Your current agency vs Tersefy

Most marketing partners are still optimizing for Google rankings. Here's what that actually gets you in 2026.

DIY
Freelancer
Agency
Tersefy
Schema markup
Maybe
Generic
Basic LocalBusiness
Physician + Procedure
Entity architecture
No
No
No
Built per surgeon
AI citation tracking
No
No
No
Monthly, 4 platforms
Medical tourism experience
N/A
Varies
Occasional
Exclusive focus
Spanish + English coverage
One or the other
Usually one
English-first
Both, native
Contracts
N/A
Project-based
6-12 month lock-in
Month-to-month
Pricing transparency
N/A
"Quote on call"
"Quote on call"
Published
How it works

Four steps from invisible to cited

01

Cross-Border GEO Audit: $997

We test 25+ real patient prompts across ChatGPT, Gemini, Perplexity, and Google AI Overview. PDF report in 3 business days. Creditable toward setup.

02

GEO Setup

One-time foundation: schema, entity architecture, FAQ hubs, and directory cleanup across RealSelf, Healthgrades, Doctoralia, and GMB.

03

Monthly retainer

GEO articles, captions, prompt mining, schema upkeep, and entity work per surgeon. Priced by surgeon count, not feature tier.

04

Get cited

Initial mentions in 30-60 days. Full citations with credentials and pricing context in 60-90 days. Monthly audit shows the curve.

The infrastructure trap

Why your current agency can't do this

Most agencies built their stack for Google search: keywords, backlinks, ad accounts. That infrastructure doesn't translate to AI. LLMs don't read backlinks the way Google does. They extract structured entity data and cite it.

Adapting an SEO agency to GEO isn't a line-item change. It's a rebuild: new schema discipline, entity architecture per surgeon, prompt-mining workflows, citation tracking across four platforms, and content engineered for AI extraction rather than keyword density. Agencies either rebuild or pretend.

Tersefy started in AI. We don't have a 15-year SEO stack to defend. The work is the product.

Pricing

Published pricing. No "quote on call."

Priced per surgeon, not per feature tier. Monthly retainer requires one-time GEO Setup.

one-time

Cross-Border GEO Audit

$997
one-time

Deep AI citation audit: 25+ real patient prompts across ChatGPT, Gemini, Perplexity, and Google AI Overview. Competitor gap analysis, schema + entity review, PDF report delivered in 3 business days.

  • 25+ real patient prompts tested per surgeon
  • 4 AI platforms: ChatGPT, Gemini, Perplexity, Google AI Overview
  • Competitor citation gap analysis
  • Schema + entity architecture review
  • PDF report delivered in 3 business days
  • 30-min walkthrough call included
one-time

GEO Setup

$1,297
one-time (required)

One-time onboarding: schema deployment, entity architecture, FAQ hubs, directory cleanup across RealSelf, Healthgrades, Doctoralia, and Google Business. Required before any monthly retainer begins.

  • MedicalOrganization + Physician schema deployed
  • Entity architecture for LLM recognition
  • FAQ hub creation (per surgeon)
  • Directory cleanup (RealSelf, Healthgrades, Doctoralia, GMB)
  • Initial 90-day content calendar

Monthly retainer

1 Surgeon

$1,297 /mo

Solo surgeon or primary surgeon-led practice. One doctor, one entity, full AI coverage.

  • Monthly AI visibility audit (4 platforms)
  • 4 GEO-optimized articles/mo
  • 12 Instagram captions/mo
  • Schema + FAQ hub maintenance
  • Entity optimization for 1 surgeon
  • Prompt mining + competitor tracking
  • Monthly performance report
Start with the $997 audit
Most popular

2 Surgeons

$2,297 /mo

Two-surgeon practice. Each surgeon gets dedicated entity architecture and tracked visibility.

  • Monthly AI visibility audit per surgeon
  • 6 GEO-optimized articles/mo
  • 20 Instagram captions/mo
  • Schema + FAQ hub maintenance
  • Entity optimization for 2 surgeons
  • Prompt mining + competitor tracking
  • Procedure catalog expansion
  • Monthly performance report per surgeon
Start with the $997 audit

3+ Surgeons

$2,997+ /mo

Multi-surgeon clinic. Scope scales with surgeon count and procedure catalog complexity.

  • Full-clinic AI visibility audit suite
  • 8+ GEO-optimized articles/mo
  • 30+ Instagram captions/mo
  • Schema + FAQ hub maintenance
  • Entity optimization for every surgeon
  • Prompt mining + competitor tracking
  • Full procedure catalog coverage
  • Dedicated strategist
  • Weekly sync + monthly executive report
Start with the $997 audit

Add-ons

Review Funnel

$297 /mo per surgeon

Automated post-visit survey. 4-5 stars route to Google Reviews. Lower ratings route to private feedback so your team can follow up. Reviews are one of the strongest trust signals AI models use when recommending surgeons.

  • Automated SMS + WhatsApp survey
  • Smart routing (public vs private)
  • Real-time low-rating alerts
  • Dashboard: score trends, volume, response rates
  • Monthly review growth report

AI Closer System

$1,497 setup + $397 /mo

24/7 AI patient qualifier for Instagram DM and WhatsApp, bilingual (English + Spanish). Qualifies procedure interest, history, budget, and timeline, then books consults directly into your calendar.

  • Instagram DM + WhatsApp channel coverage
  • English + Spanish conversation
  • Qualifies: procedure, medical history, budget, timeline
  • Direct calendar booking (CRM integration)
  • Under-60-second response time
  • Human-coordinator escalation for complex cases
Month-to-month. No contracts, no cancellation fees. One-time GEO Setup required before monthly retainer begins. The $997 Cross-Border GEO Audit is the paid diagnostic tier, creditable toward setup if you start a monthly plan within 30 days.
Evidence

One surgeon. One week. Booked by AI.

This is what a real week looks like when AI Closer qualifies and books patients 24/7. Live animation below.

Surgeon testimonials

From the surgeons we work with

Dr. Alejandro Quiroz
"Before Tersefy, ChatGPT didn't know my name. Now patients from San Diego book consultations saying AI recommended me specifically for deep plane facelifts. That's a different type of patient: informed, decided, ready."

Dr. Alejandro Quiroz

Plastic Surgery, Facial Rejuvenation • VIDA Wellness & Beauty Center, Tijuana

Dra. Gabriela Rodriguez Ruiz
"My PhD, my FACS fellowship, my 7,800 surgeries: all of it took 15 years to build. It used to be invisible on AI. Now ChatGPT cites it the first time someone asks about bariatric surgeons in Mexico."

Dra. Gabriela Rodriguez Ruiz, MD, PhD, FACS

Bariatric Surgery • VIDA Wellness & Beauty Center, Tijuana

Emilio Alcolea
"We built Tersefy inside VIDA. Every playbook was tested on real surgeons in a real clinic before it became a product. That's why the pricing is honest and the case study is public."

Emilio Alcolea

Founder, Tersefy • Former Head of Marketing, VIDA Wellness

Try it

What your patients are asking AI right now

These are real prompts US patients use every day. Pick a specialty to see what they're typing.

FAQ

Common questions

The Cross-Border GEO Audit ($997) is our paid diagnostic tier. It's creditable toward GEO Setup if you start a monthly plan within 30 days. Includes 25+ real patient prompts per surgeon across ChatGPT, Gemini, Perplexity, and Google AI Overview, competitor citation gap analysis, schema + entity architecture review, a PDF report in 3 business days, and a 30-minute walkthrough call.
Because AI visibility work happens per surgeon, not per clinic. Each surgeon needs their own entity architecture, their own schema, their own FAQ hub, and their own prompt-mining coverage. A two-surgeon practice is twice the work of a single-surgeon practice, regardless of what features you select. Pricing per surgeon is the only honest structure.
The monthly work compounds on the foundation. Schema, entity architecture, FAQ hubs, and directory cleanup have to be correct before content and optimization start stacking on top. Retainer work on a broken foundation wastes the first 60 days. The one-time setup ensures month-one output lands on ground that can hold it.
Most surgeons see initial AI mentions within 30 to 60 days of setup completion. Full citations with credentials, pricing context, and direct links typically appear within 60 to 90 days, depending on existing web presence. AI models update their knowledge regularly, and GEO content is structured to be picked up during those updates.
Yes. All monthly plans are month-to-month with no contracts and no cancellation fees. You keep all content, schema, and optimizations created for your practice. The one-time GEO Setup is non-refundable because the work is delivered upfront.
Currently Tersefy specializes in Tijuana surgeons and surgeon-led clinics because our team has direct operational experience in this market: the VIDA Wellness case study is built on that work. We may expand to Cancun, Mexico City, and Merida. If you serve international patients from another hub, reach out and we can discuss fit.
The Review Funnel sends automated SMS and WhatsApp surveys after patient visits. Ratings of 4 or 5 route patients toward Google Reviews; lower ratings route to private feedback so your team can follow up. It's priced per surgeon ($297/mo each) because each surgeon builds their own review stream and their own reputation. Shared clinic reviews don't lift any one surgeon in AI recommendations.
A 24/7 AI patient qualifier for Instagram DM and WhatsApp, bilingual English and Spanish. It collects procedure interest, medical history, budget, and timeline, answers common questions, and books consultations directly into your CRM calendar. Responds in under 60 seconds. Escalates complex cases (surgery decisions, financing) to human coordinators with full context. Setup is $1,497 one-time plus $397/mo.
Based on patterns observed across ChatGPT, Gemini, Perplexity, and Google AI Overview: content authority (structured factual content about the surgeon), schema markup (machine-readable credentials and procedures), review volume and rating, entity recognition (whether the AI ties the surgeon to specific procedures and locations), presence across medical directories (RealSelf, Healthgrades, Doctoralia, GMB), and content freshness. Tersefy works on all six systematically.
Traditional agencies optimize for Google search rankings and run paid ads. Tersefy optimizes for AI-generated answers: ChatGPT, Gemini, Perplexity, and Google AI Overview. The outputs are different (schema and entity architecture versus keywords and backlinks), the metrics are different (citation share versus SERP position), and the infrastructure is different (LLM-readable content versus link-building). We publish pricing. Month-to-month. No retainer lock-in.
Ready?

Is AI citing you, or the surgeon across town?

The $997 Cross-Border GEO Audit. 25+ prompts, 4 platforms, PDF in 3 business days. Creditable toward setup.

Book the $997 audit